Oke Maduewesi, CEO of Zaron Cosmetics is a widow and mother of two.She worked as a manager in Zenith bank, said she came to Lagos to start her company after the death of her husband.
“I came to Lagos after the death of my husband. As at the time I left banking, I knew there was more but I didn’t know what it was, I didn’t know what I wanted. I was living in Port Harcourt but I came to Lagos to start Zaron. I sold everything I had including my house
When I was leaving, my mother wept. She was scared and worried for me but I told her I had to go, I had to leave Port Harcourt because the memories were too much. Everything around me then reminded me of him [my late husband]. if I was not working when I lost my husband at 30, I don’t know how I would have survived.
Every woman must work no matter how small. I have two kids, where would I have started from? How would I have moved on? I always tell women, get something doing. Let your mind work.Read: I was a housewife before I opened the nail studio- Mrs Tokunbo Awogboro
There will be times when you will not have money. Don’t get discouraged. Embrace the fears and failures. Look for people who support you. Get a support system, people who can cover your weaknesses. You can’t do it alone. Find such people, mix with them.
Make it work: This is where Nigerians fail. They start something, hit a curve and give up. Make it work. Don’t give up. Put in the work. You have to keep going. When things get too comfortable, then there’s a problem. Get out of your comfort zone, keep pushing. Don’t sit still, keep pursuing a target.” -Oke Maduewesi, CEO Zaron cosmetics
Today, Zaron manufactures and distributes cosmetics and hair products which has been tailored to the specific needs of African women. Zaron currently has 26 outlets in twelve cities in Nigeria and Ghana as well as distributors in three African countries, United Kingdom and USA. As part of the brand’s community service, Zaron empowers Nigerian widows.